Romancing the Phone (and Your Customers) – with Don Williams
You’ve probably heard that cold calling is dead. I beg to differ. Not only is it a fantastic way to prospect for new leads…It’s unparalleled in its ability to help you romance your customer. To learn more, join me for Allie & You. My guest is Don Williams, author of Romancing Your Customer: How to […]
3 Simple Influence Techniques to make more sales in less time – with Michael Bernoff
The #1 problem that most business owners struggle with is improving sales. That’s why for this week’s Allie & You, I’m sharing an interview I did with one of the world’s top persuasion experts — my friend Michael Bernoff, the president and founder of the Human Communications Institute, a leader in the personal and professional […]
Facebook Advertising Secrets – with Nicholas Kusmich
You know your clients are hanging out on Facebook. And you know you should be advertising on Facebook to reach them. But how do you get in front of them? Where do you start? How much should you spend? You’ll get answers to these questions – and more – on this episode of Allie & […]
Increasing Your Online Reach with Katherine Sullivan
Your future customers are online. But how do you reach them – rapidly, affordably and without overwhelming yourself? That’s the question we’re tackling today on Allie & You. My guest is superstar digital marketer Katherine Sullivan, the CEO and founder of Marketing Solved, which provides online marketing and social media training for business owners. Find […]
Allison Interviews Kevin Thompson, Founder of The Partnership Playbook
You’ve heard of “six degrees of separation” (or its variation, “Six Degrees of Kevin Bacon”), right? The concept is that any two people on the planet are six or fewer acquaintances apart. It’s exciting stuff for a business owner! Just think … the person who holds the key for that big problem you’re trying to […]
Podcasting Secrets with Paul Colligan
If you’re ready to hit the airwaves to attract your ideal customers, watch this episode of Allie and You! I’m sitting down with podcasting expert Paul Colligan, the secret weapon I use to help me maximize exposure for Allie & You. Paul helps others leverage technology to improve themselves and broaden their audience – with […]
How To NOT lose your money and retire with Millions!
Are you close to retirement, and worried about what’s in store for you? Even if retirement is far off, shouldn’t you be preparing for it now? GOOD NEWS! There is smart way to get ready for this chapter in your life, and my guest Phil Town, NY Times Best Selling Author of Rule #1 Investing, […]
How To Apply Marketing To Make Your Business Wildly Successful Online!
Steve Olsher is known as the world’s foremost reinvention expert. Famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do. A 25+ year entrepreneur, Steve is the Chairman & Co-Founder of Liquor.com, New York Times bestselling author of What Is Your WHAT? […]
Finding Your Perfect Client

When it comes to finding your perfect client for your business, one important first step is to identify any existing clients that are already your favorites. Which of your current customers are simply a pleasure to work with? Who has given you favorable reviews? Which clients clearly value you and your business and pay on […]
How to Persuade People To Make Big Buying Decisions with Michael Bernoff

When you start your business your main focus is on selling. Sales is the “life blood” of business, after all. As your business grows, the game changes and you must step into more of a leadership role. That’s why I’m bringing you this interview with my friend Michael Bernoff. Michael is The Expert when it […]