business
How to Pivot After The Biggest Loss of Your Life with Eric Wood
With all the big changes that are happening, many of us are having to make big pivots in our businesses, and we’re having to make them NOW. It’s tough… yet with time, hard work and creativity, it’s always possible. But what about when you have to pivot your entire life? What do you do then?…
How to Profit from Your Passion (without being sales-y) with Lisa Sasevich
Expanding or shifting your business in a new direction is never easy. When things get tough, it’s easy to want to scale down (or even shut down) in business and in life in general… When things are good, you might be scared you’re flying too close to the sun by trying to expand. “I should…
What to do when your “bubble bursts” with Eric Berman
I know that right now, a lot of things are changing. You might be scared, overwhelmed, or just confused about everything that’s going on… and how it will affect you and your business. It makes total sense. And I just want you to know… I am here to help you through this. This is a…
Profit or Passion? with Michelle Perkins
If you had to choose, which would you pick: profit or passion? I ask because for most business owners… it really feels like an either/or choice. Either we hit our first 7-figure year, or we enjoy our job. Either we make our quotas, or we light up when we think of our company. Either we…
Products don’t sell themselves – this does
Copywriting – or writing to sell – can make or break your sales. Because the truth is, even the most amazing products or services in the world just don’t sell themselves. So if you’re constantly sending out emails… Posting on social media all day long… Spending big on online ads… …And just not seeing results,…
How do you rank as a leader?
If you have a team, you probably check in on their performance pretty regularly. But…how often do you check in on your performance? If you’re like most business owners, the answer is: very rarely (or never). As CEOs, we’re not just the boss, but the leader. And as leaders, we’re responsible for guiding our company…
Marketing Success in Three Words, with Dana Malstaff
If there’s one thing you need to know to succeed in modern marketing, it’s this: Community is everything. Because customers don’t just want someone to buy from, they want someone to work with. They want someone they can trust. And if they decide that’s you… They’ll be loyal to you. They’ll keep coming back to…
She Left the Oprah Winfrey Show…and This Happened
Most business owners despise the word No. In fact, most try to eliminate it entirely from their vocabulary, unless they’re the ones saying it. And even then, we have a hard time with it! Sheri Salata sees things a different way. When she was rejected from what she thought was her dream job at a…
How to get out (and stay out) of debt, with Hilary Hendershott
Do you find that no matter what you do – you just can’t get this “money thing” down? How do you get out and stay out of debt? Maybe you have a difficult time finding financial opportunities. Maybe you’re working every day but only just getting by. Maybe you make plenty of money, yet still, find…